Category : Biography & Autobiography
Editor : BookCaps Study Guides
ISBN : 9781629174297
Type : PDF, Epub and Kindle
Language : en
Views : 75
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In 1835, at the age of 13, a young boy walked nearly 300 miles to Paris; he worked odd jobs and did whatever it took to survive. He eventually learned a craft: box making. Before long, the young boy had earned enough to open his own box-making store. The tale may seem a bit unremarkable until you consider the boy’s name: Louis Vuitton. You know the brand, but not the man; take a look at the genius that created one of the most recognizable brands in the world with this biography.

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Editor : Lulu.com
ISBN : 9781446169490
Type : PDF, Epub and Kindle
Language : en
Views : 56
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An easy to read guide for all lovers of Louis Vuitton. I am very passionate about collecting Louis Vuitton and this book is the result of years of collecting. I have been a Louis Vuitton fan since I was 15 years old.This book covers the following topics:-LOUIS VUITTON – BOOKS, CATALOGUES AND LITERATURE.HOLY GRAIL PIECES. TELLING FAKES FROM GENUINE ITEMS. BUYING GENUINE LOUIS VUITTON FROM EBAY. BUYING NEW FROM THE LOUIS VUITTON STORE. LOUIS VUITTON IN THE WORKPLACE. LOUIS VUITTON AND SAVING THE ENVIRONMENT. CARING/CLEANING LOUIS VUITTON ITEMS

Category : Design
Editor : Welbeck Publishing Group
ISBN : 9781802791532
Type : PDF, Epub and Kindle
Language : en
Views : 160
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Little Book of Louis Vuitton is the pocket-sized and fully illustrated story of one of the world's most luxurious fashion houses. Louis Vuitton's monogrammed bags have been seen on the arms of celebrities and royals alike for over 150 years. From the young Louis seeking his fortune in Paris through to two world wars, the Great Depression, the Jazz Age and the Swinging Sixties, there is no era in which this most opulent of brands hasn't thrived. Detailing the global expansion of Louis Vuitton in the 1980s, the creation of the powerful fashion conglomerate LVMH, and the appointment in 1997 of Marc Jacobs, this is the story of a transformation from luggage company to high-fashion label. Louis Vuitton's continued evolution under the creative direction of Nicolas Ghesquière and Virgil Abloh is also depicted through fabulous images and captivating text.

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Editor : The Location Group
ISBN : 9783952427910
Type : PDF, Epub and Kindle
Language : en
Views : 1500
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The Retail Market Study 2014 of The Location Group is the one and only study of its kind with 150 of the most notable international cities of the fashion and retail world and 3'000 store openings on 1,500 pages. Over 1,000 retailers, 800 shopping streets and 500 shopping centers were analyzed. The study reached more than 100,000 readers worldwide so far.

Category : Business & Economics
Editor : Kogan Page Publishers
ISBN : 9780749450854
Type : PDF, Epub and Kindle
Language : en
Views : 576
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Adopted internationally by business schools, MBA programmes and marketing practitioners alike, The New Strategic Brand Management is simply the reference source for senior strategists, positioning professionals and postgraduate students. Over the years it has not only established a reputation as one of the leading works on brand strategy but also has become synonymous with the topic itself. The new edition builds on this impressive reputation and keeps the book at the forefront of strategic brand thinking. Revealing and explaining the latest techniques used by companies worldwide, author Jean-Noël Kapferer covers all the leading issues faced by the brand strategist today, supported by an array of international case studies. With both gravitas and intelligent insight, the book reveals new thinking on a wealth of topics including: brand architecture and diversity strategies; market adaptation approaches; positioning in the private label and store brand environment, and much, much more. Whether you work for an international company seeking to leverage maximum financial value for your brand, or whether you are looking for practical guidance on brand management itself, Kapferer's market-leading book is the one you should be reading to develop the most robust and watertight approach for your company.

Category : Business & Economics
Editor : Springer
ISBN : 9781137523433
Type : PDF, Epub and Kindle
Language : en
Views : 188
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This second volume in the Palgrave Studies in Practice: Global Fashion Management series focuses on core strategies of branding and communication of European luxury and premium brands. Brand is a critical asset many firms strive to establish, maintain, and grow. It is more so for fashion companies when consumers purchase styles, dreams and symbolic images through a brand. The volume starts with an introductory chapter that epitomizes the essence of fashion brand management with a particular emphasis on emerging branding practices, challenges and trends in the fashion industry. The subsequent five cases demonstrate how a family workshop from a small town can grow into a global luxury or premium brand within a relatively short amount of time. Scholars and practitioners in fashion, retail, branding, and international business will learn how companies can establish a strong brand identity through innovative strategies and management.

Category : Social Science
Editor : European Alliance for Innovation
ISBN : 9781631903434
Type : PDF, Epub and Kindle
Language : en
Views : 1057
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We proudly present the proceedings of 4th International Conference on Economics, Business and Economic Education Science 2021 (ICE-BEES 2021). It has focus on the innovations in economics, business, education, environment, and sustainable development. The issue of economics and sustainable development is important today. Especially in the time of Covid-19. Not only globally, but also Indonesia nationally to the local level. There are several important issues relating to this, both institutionally and the relationships between individuals and groups in supporting the agenda of sustainable development. More than 200 manuscripts were presented at this conference with 101 of them selected to be published in proceedings. We hope by this conference, discussions on the importance of sustainable development will increasingly become an important concern together. Brings better response from the government and social relations for development.

Category : Business & Economics
Editor : Springer Science & Business Media
ISBN : 9783642367083
Type : PDF, Epub and Kindle
Language : en
Views : 320
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While many business schools are teaching Global Operations Strategy with self-made teaching materials, there are no such textbooks. Combining practical approaches with detailed theoretical underpinnings, this book provides theories, tools, frameworks, and techniques for global operations strategy, and brings real world perspectives to students and managers. Each chapter includes definition of key terms, introduction of fundamental theories, several short case examples, one long new case to explain the associated theories, and recommended further reading.

Category : Law
Editor : Rowman & Littlefield
ISBN : 9781442226258
Type : PDF, Epub and Kindle
Language : en
Views : 433
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Of the seventy-three cases in the fourth edition of Paul Siegel’s Cases in Communication Law, twenty-eight are new to this edition. Among these are such Supreme Court decisions as Air Wisconsin Airlines Corporation v. Hoeper, which gives those who follow the post-911 instruction, “if you see something, say something!” some special protection from libel suits; Brown v. Entertainment Merchants Association, which explicitly gives maximal First Amendment protection to violent video games, even when sold to minors; U.S. v. Alvarez, which prohibits prosecution for falsely claiming one has been awarded a Medal of Honor; and Snyder v. Phelps, which gave notorious minister Fred Phelps the right to mount demonstrations with rather nasty messages at funerals. Siegel has used several criteria to select cases for inclusion in this and previous editions. He admits unabashedly that one of those criteria is the cultural significance, familiarity, and even celebrity of the controversies or the litigants. Just to cite a few examples, this edition includes cases involving such litigants as Michael Moore, Penn & Teller, Joan Rivers, and Madonna, as well as TV programs like Family Guy, CSI, Law and Order, and featured movies include Disturbia, American Gangster, American Beauty, and The Hangover, Part II.

Category : Antiques & Collectibles
Editor : WW Norton
ISBN : 9780789260703
Type : PDF, Epub and Kindle
Language : en
Views : 352
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The essential guide for the collector of mechanical wristwatches, with complete information on over 1,400 models from some 130 international brands With Wristwatch Annual, collectors have at hand a wealth of information on the latest offerings from today’s most important watch producers, from Swiss mainstays like Rolex and Patek Philippe to the maverick independent brands springing up across Europe and the U.S. The book is arranged alphabetically by producer, and the movement, functions, case, band, price, and variations of each pictured watch are fully described. This year’s edition, like its predecessors, will feature a variety of additional articles on independent watchmaking, key personalities in the watch world, and the technical aspects of horology. An illustrated glossary and a primer on watch care help acclimate the reader to the world of fine timepieces.